Director of Golf Club Fitting & Sales Irvine, Ca
Director of Golf Club Fitting & Sales Urban Golf Performance (UGP) Irvine, CA (In-Person | Travel Required)
Urban Golf Performance (UGP) is building the highest-end, most integrated golf performance company in the world. We combine coaching, fitness, recovery, and club fitting under one roof to train everyday golfers like Tour-level athletes. With multiple locations and aggressive expansion plans, we are scaling quickly and looking for leaders who want to help build something meaningful. This is not a maintenance role — this is a build and scale role.
The Opportunity
We are looking for a Director of Golf Club Fitting & Sales to build, lead, and scale our entire club fitting and club sales division. This person will be responsible for:
Building a world-class fitting and sales system Driving $750K–$1M+ in club revenue per location Training and developing our team to confidently sell premium equipment Creating structure, consistency, and accountability across all locations You will play a major role in shaping how UGP sells, delivers, and scales one of the most important revenue streams in the business.
Core Responsibilities
1. Build & Scale the Club Fitting Business Develop and implement a clear, repeatable fitting system across all locations Drive club sales performance across all departments (coaching, fitting, etc.) Establish best practices for: Fitting flow and experience Product recommendations Pricing and packaging strategy Ensure every location is positioned to hit $750K–$1M+ in club revenue annually 2. Sales System & Training Build a club sales playbook that integrates into the UGP client journey Train coaches and fitters on: How to present equipment confidently