Director of Club Experiences

Description The Director of Club Experiences leads an innovative, dynamic, and forward-thinking Events Department that conceptualizes, plans, and executes a broad spectrum of Grey Oaks lifestyle events and private functions. This role oversees the full event lifecycle—from first inquiry through post-event analysis—ensuring exceptional experiences that exceed Member expectations. This position collaborates closely with Food & Beverage, Culinary, Marketing, Golf, Wellness, and Racquets teams to design experiences that reflect today’s evolving private-club trends, including personalized digital engagement, holistic wellness integration, and intentional, community-oriented event design. his position reports to the General Manager. About Grey Oaks Country Club Considered one of the premier country clubs in Florida, Grey Oaks opened in 1993 and encompasses the Grey Oaks and Estuary communities, along with 54 holes of championship golf. The Club’s facilities include: • A 63,000-square-foot East Clubhouse, with décor updates planned in 2026 and beyond • A 12,000-square-foot golf pro shop, newly renovated in 2025 • A Golf Performance Center including InRange technology • 8 Pickleball Courts with Pavillion and 10 Har Tru Tennis Courts • A 30,000-square-foot wellness center and sports complex were renovated in 2024 The Pool Café, a 22,000-square-foot facility with indoor and outdoor dining, overlooking a resort-style pool with a wading entrance, waterfall, and lap lanes. The Estuary also features a 20,000-square-foot clubhouse with indoor/outdoor dining overlooking the golf course, a golf pro shop, and men's and women's lockers. This area will undergo renovation in 2028. In addition to our outstanding facilities, our staff is dedicated to delivering exceptional professional service to our members and their guests. With over 250 professionals on our team, Grey Oaks is proud to have earned the prestigious designation as a Platinum Club of America for multiple years and is a distinguished club with elite status and is seen as an incubator of hospitality talent. We are in beautiful Naples, Florida. Learn more at www.greyoakscc.com. About You You are creative, people-focused, and highly organized. You thrive in a fast-paced, high-expectation environment and naturally foster collaboration across departments. Your background reflects a deep understanding of the luxury private club event landscape—from intimate member gatherings to large-scale lifestyle programming—where every detail must feel bespoke, elevated, and flawlessly executed. You excel at building memorable, emotionally resonant lifestyle experiences and bring a modern grasp of member expectations around personalization, wellness, and digital convenience. You understand that today’s private club members seek value through thoughtfully curated programming and meaningful engagement, and you consistently demonstrate an ability to design events that showcase innovation, luxury, and a strong sense of community. Requirements Event Strategy & Lifestyle Programming • Develop and execute a comprehensive calendar of social, lifestyle, and signature events that elevate the member experience and align with the Club’s culture and brand. • Incorporate holistic wellness elements—such as mindfulness activations, nutrition-aligned menus, and recovery-focused amenities—into appropriate Club events. • Ensure events are thoughtfully designed with intentionality to enhance member comfort and overall experience. • Ability to lead creative, wellness-aligned, and experience-driven event strategy. • Partner with Membership, Golf, Wellness, Sports, and Culinary teams to create integrated lifestyle programming aligned with member demographics and usage patterns. Event Planning, Production & Execution • Oversee all aspects of event planning, production, and on-site execution. • Manage budgets, vendor relationships, décor sourcing, entertainment procurement, and staff coordination. • Create detailed pre-event BEOs and comprehensive post-event “keep, start, stop” logs; track expenditures and return on investment (ROI). • Maintain strong presence at events, building relationships with members and staff and ensuring flawless service delivery. Member Experience & Personalization • Serve as an ambassador of the Club’s culture and hospitality standards. • Meet with members to design personalized event experiences, including menu development, décor, entertainment, and special touches that add value. • Demonstrate exceptional organization, empathy, and a member-service-focused philosophy. • Strong grasp of digital personalization and event technology tools to enhance the member experience. Vendor, Partner & Team Management • Establish and maintain relationships with external vendors, entertainers, and service partners to ensure best-in-class event execution. • Recruit, train, coach, and mentor team members in modern event practices, hospitality-driven engagement, and elevated service standards. • Provide clear leadership, direction, and accountability to ensure consistent operational excellence. • Collaborate effectively with internal departments and external partners to elevate overall event quality. Marketing, Communications & Technology • Collaborate with the Marketing team to develop modern event collateral and promotional materials. • Use Northstar and digital tools for event registration, billing, personalization, and data insights. • Post event recaps, photos, and highlights across the website, app, and newsletter. Benchmarking, Innovation & Professional Development • Stay informed on emerging trends in private clubs, hospitality, wellness, and lifestyle programming. • Conduct industry benchmarking with leading clubs and resorts to identify new ideas and opportunities. • Periodic travel may be required to attend conferences, visit peer clubs, and evaluate entertainment, vendors, and program innovations. Safety, Standards & Other Duties • Observe safety and security procedures, ensuring a safe workplace for all team members. • Uphold the Club’s standards for professionalism, confidentiality, and member service. • Perform all other duties as assigned by management. Qualifications • A bachelor’s degree is preferred, along with 5–7 years of relevant professional experience in event management, hospitality, or lifestyle programming. Industry certifications such as Certified Meeting Professional (CMP), Certified Special Events Professional (CSEP), Certified in Exhibition Management (CEM), or similar credentials are preferred but not required and may be substituted with equivalent professional experience. • Displays the ability to be highly motivated and effective in a team-oriented environment. • Proficient with event management software, club management systems, and standard office technology (Microsoft Office, scheduling and communication platforms). • Proficient in Microsoft Word, Excel, PowerPoint and Outlook • Work knowledge of Club POS systems, NorthStar experience is a plus • Strong financial acumen with demonstrated success in budgeting, forecasting, billing, and inventory management. • Proven leadership skills with the ability to motivate and develop teams. • Exceptional interpersonal skills and a member-first service mindset. • Maintain strong analytical, written and oral communication including interpersonal skills. • Must be able to lift up to 50 lbs. • Able to work weekends and holidays. Compensation & Benefits Grey Oaks offers a competitive compensation package, including: • 401(k) plan with generous employer match • Comprehensive health, dental, and vision benefits • A positive, team-oriented work environment • Opportunities for professional development alongside top industry professionals Grey Oaks is an Equal Opportunity Employer and a Drug-Free Workplace