Director of Instruction

## About Topgolf Topgolf is a sports entertainment company that has changed how millions of people experience golf, offering a high-energy, high-volume environment where performance matters and results are visible. Every day, we bring together golf, food and beverages, events, and entertainment into one experience that keeps guests coming back. ## What We're Seeking Are you a PGA professional who loves teaching the game as much as growing the people around you? Do you combine technical expertise with the ability to coach, inspire, and connect with guests at every level? We are looking for a Director of Instruction who can build and lead Topgolf's golf instruction platform at their venue, driving lesson volume, developing Lead Instructors, and creating programming that keeps guests coming back to grow their game. If you are passionate about golf, people, and performance, this is your stage. ## What You Will Do ### Lead Golf Instruction Coordinate, schedule, and deliver individual and group golf lessons for guests of all skill levels. Utilize swing analysis technology, launch monitors, and teaching aids in all instruction programs. Walk the tee line during peak times to market the instruction platform and offer impromptu lessons. Direct tournaments, leagues, summer camps, and player development series at the venue. ### Grow the Instruction Platform Grow the golf instruction program through marketing, community outreach, and partnerships. Work with the events team to promote and integrate lessons into event programming. Supervise information requests related to lesson schedules and instructional series. Develop and implement player development series ideas that drive engagement and repeat visits. ### Manage and Develop Instructors Manage and develop coaching and sales skills in Lead Instructors. Build a team of instructors who deliver consistent, high-quality guest experiences. Hold instructors accountable for lesson quality, scheduling, and guest satisfaction. ### Manage Operations and Budget Manage club fitting, club repair, and general maintenance of golf equipment. Maintain inventory of golf services tools, technology, and teaching aids. Meet budgetary requirements for the golf services program. ## Core Competencies for Success **Customer Focus** – Build strong customer relationships and deliver customer-centric solutions. Build ongoing relationships with guests at every skill level to drive lesson retention and loyalty. Ask thoughtful questions to understand each guest's goals and learning needs. Follow up with guests to ensure their instruction experience is delivering results. Anticipate evolving guest interest in golf programming and adjust offerings accordingly. **Builds Effective Teams** – Build strong-identity teams that apply diverse skills and perspectives to achieve common goals. Develop and coach Lead Instructors to elevate their teaching and sales capabilities. Communicate clear goals, scheduling standards, and performance expectations to the instruction team. Leverage the unique strengths of each instructor to build a well-rounded program. Create a team culture rooted in passion for the game, excellence in teaching, and guest care. **Communicates Effectively** – Develop and deliver multi-mode communications that convey a clear understanding of the unique needs of different audiences. Communicate with clarity and enthusiasm to guests ranging from beginners to experienced golfers. Adjust teaching style and communication approach to suit each learner's needs and level. Partner effectively with the events team, operations leadership, and community organizations. Document schedules, lesson programs, and equipment inventory clearly and consistently. **Drives Results** – Consistently achieve results, even under tough circumstances. Grow lesson volume, programming participation, and golf services revenue consistently. Meet budgetary requirements for the golf services program and manage costs proactively. Drive the instruction team to achieve strong guest satisfaction and retention outcomes. Pursue new community relationships and marketing opportunities to expand the platform's reach. ## Qualifications - 2–3 years of experience teaching golf lessons across multiple skill levels - PGA Membership; Class A Certification preferred - Bachelor's degree preferred - Experience managing an independent golf lesson program - Proven record of accomplishment of successful golf instruction - Familiarity with swing analysis technology and launch monitor technology - Exceptional coaching ability and strong interpersonal skills - Excellent communication, time management, and organizational skills - Ability to work in extreme weather conditions for extended periods of time - Availability to work varied shifts, including evenings, weekends, and holidays - Must be 21 years of age or older as required by state or local law ## Physical Requirements This is not your typical desk job! Expect to stand and walk for extended periods, including up and down stairs and across the tee line. You'll need to work in extreme weather conditions for extended periods. Constantly demonstrating, coaching, and moving across a large outdoor and indoor venue. Handle equipment, clubs, and supplies throughout the shift. Keep pace with a high-volume lesson and programming schedule while maintaining energy and enthusiasm. ## Benefits Free Play & 1/2 price food! Health, dental, vision, 401(k) team member match, free mental well-being platform – and that's just for starters for those who qualify. Topgolf is an equal opportunity employer committed to creating a respectful, equitable and inclusive environment for all. --- _This job was found on [bandana.com](https://www.bandana.com/?utm_source=jd_attribution&utm_medium=repost)_