Head of Email Revenue — Golf Newsletter & Marketing

Independent Golf Reviews is building a bigger independent voice in golf across reviews, video, social and email. We have tested 1,500+ golf products, spent 15+ years testing gear, and built an audience of 150k followers.

We’re looking for a Head of Email Revenue to own this area: Make a lot of money with email. All of it, from the popup to the inbox.

WHAT YOU’LL OWN

- Growing the list: the offers, popups and signup ideas, and any other way to get more emails.

- The welcome sequence and every automation after it.

- The newsletter and every campaign.

- Making money: deals, affiliate offers, sponsors, Black Friday and the rest of the money calendar.

- Deliverability, list health and the numbers.

WHAT GREAT LOOKS LIKE

- Email revenue goes up every month, and you can show why.

- You bring the plan. Nobody has to tell you what to send.

- You’d happily be judged on one number.

YOU’RE A FIT IF

- You’ve grown and made money with a newsletter (your own counts), or run email for an online store.

- You write well, and you know automations, segments and A/B tests.

ABOUT YOU

You play golf, know the gear, and understand how golfers think. You work independently, move quickly, and bring ideas without waiting for a task list.

TO APPLY THROUGH UPWORK

How would you build and grow our entire email marketing business?

Include relevant work samples and results that demonstrate what you can do, along with your availability and proposed rate. Keep your proposal short and specific. If you can also own another area of our golf content business, mention it in your proposal.