Director, AI-Driven Digital Experience

PGA TOUR Superstore is seeking a Director, Digital Experience in Roswell, GA to lead optimization of our digital and in-store customer experiences. You will drive product discovery, data quality, experimentation, analytics, personalization, and emerging capabilities to boost conversion and engagement.

You will partner across E‐commerce, Marketing, Analytics, and Technology to define a strategic backlog, measure outcomes, and scale high-impact improvements across digital channels.