Director of Instruction

Description Backed by Callaway Golf and Danny Meyer’s Enlightened Hospitality Investments, Five Iron blends world-class technology with hospitality-driven service across its sports bars, restaurants, and entertainment venues. With 35 locations open and more than 50 in the pipeline worldwide, the brand is expanding its reach while remaining rooted in innovation, inclusivity, and community connection. We offer a unique blend of golf simulation, instruction, club fittings, events, and hospitality, creating an inclusive and community-driven environment for golfers and non-golfers alike. As we continue to expand, we are seeking a Director of Instruction to serve as a regional leader for our golf coaching teams. This role is both executional and developmental - ensuring that new initiatives from HQ are implemented fully and on time, while also supporting local management and fostering a strong instructional culture. Key Responsibilities Field Execution & Initiative Rollouts Act as the primary link between HQ and the field for instruction-related initiatives.Roll out all new programs, certifications, SOPs, and training requirements from HQ, ensuring 100% completion and compliance in your region.Track adoption, report progress, and escalate when deadlines or standards are not met.Partner with NDOI to guarantee that initiatives translate into consistent execution at the location level.Coach Development & Support Serve as the center of excellence for all coaches in your designated region.Mentor, guide, and develop coaches to enhance instructional quality and professional growth.Conduct regular lesson reviews, swing evaluation reviews, and workshops to maintain a consistent instructional standard.Lead bi-weekly huddles with regional coaches and host monthly in-person meetups for coaches in close proximity.Participate in tier advancement decisions, helping evaluate when coaches are ready to progress.Foster a culture of recognition, collaboration, and peer-to-peer learning across the region.Recruitment, Training & Onboarding Assist with interviewing and hiring coaches for your region, leveraging your network and engaging in outbound recruiting.Train and onboard new coaches with guidance from NDOI to ensure smooth integration into Five Iron’s culture, systems, and teaching standards.Partner with GMPs to identify underperforming pros and provide targeted support and coaching.Contribute to succession planning, identifying and developing high-potential coaches to become future Senior Pros and Directors of Instruction. Instructional Operations & Scheduling Ensure coach schedules are optimized, with each coach maintaining 40 hours of availability per week.Work with GMPs to ensure coaches meet monthly lesson delivery goals (80+ hours).Collaborate with GMPs to guarantee coverage for events, clinics, seminars, and instructional programming needs.Ensure coaches attend and actively engage in corporate training and meetings.Provide regular reporting to NDOI on regional instructional performance, compliance, and growth opportunities. Callaway Tour Fitting Training & Compliance Lead training programs on Callaway Tour Fitting, ensuring every coach in your region achieves required certification and follows SOPs.Host fitting educational workshops to strengthen product knowledge, sales confidence, and fitting expertise.Ensure coaches actively seed fittings into lessons, creating a natural pathway from instruction to fittings.Track fitting program compliance and partner with GMPs to align fitting integration with performance and revenue goals. Brand & Culture Leadership Act as a brand ambassador for Five Iron Golf, representing the company at events, networking opportunities, and community activations.Build culture among coaches through active interaction in group chats, calls, activities, and recognition initiatives.Support Five Iron’s mission of making golf more accessible, inclusive, and fun for everyone.Why Join Five Iron GolfAt Five Iron, we’re serious about supporting our coaches, both on and off the course. We offer: A set schedule with two days off per week for true work-life balance.Additional time off for tournament play, so you can keep competing if you choose.Eligibility to become a Callaway Staff Member.Access to the Five Iron Coach Development Program, including free certifications: TrackMan Golf Digest Coach Callaway Fitting PGA dues covered by Five Iron.Free meals while working.Unlimited practice privileges at all Five Iron Golf locationsJoin UsIf you’re passionate about golf, thrive in a social, tech-forward environment, and love helping others play their best, Five Iron Golf is the place for you. Come be part of a team that’s shaping the future of golf instruction — one swing at a time. **Benefits only apply to Full-Time Employees** Job Types: Full-time non-exempt Pay: Estimated total annual compensation ranges from $120,000 to $140,000, depending on performance. Includes a competitive base salary plus strong incentive-based compensation opportunities. Quarterly Bonus Structure If the instruction budget is beaten by 5%, the quarterly bonus equals 2% of annual salary.Fitting Budget Incentive: If the fitting budget is met for the quarter, an additional 1% of annual salary is awarded.Profitability Goal: Must be achieved to qualify for any bonus payout.Total Potential Bonus: Up to 3% of annual salary per quarter. Five Iron Golf is committed to celebrating diversity and creating an inclusive environment for employees of all backgrounds. Five Iron Golf provides Equal Employment Opportunity to everyone and complies with all applicable Federal, State and Local laws governing nondiscrimination in all locations. Five Iron Golf will consider all requests for reasonable accommodations as required.